What is the Case Competition?

The annual SMA Case Competition gives students the opportunity to develop a solution to a problem outlined in a case and present the solution to a panel of judges from companies such as Microsoft, Amazon, comScore, New Engen, WWU faculty, and other local and Seattle area marketing firms. 

Other valuable experience includes networking opportunities with the judges and enhancing strategy, quick-thinking, presenting, and marketing skills. It's a great resume booster and provides real world experience to participants. Lunch will also be provided!


All team spots are filled this year. If you are interested in volunteering, please email sma.wwu@gmail.com.


How Does it Work?

Participants will sign up in teams of three, or individually, and we will try to assign individuals into teams of three. The groups will then be given 3 hours to read through a case, without the use of Internet, and develop a solution. For the initial round, each team will present the solution to a group of judges. After all teams have presented, the judges will then deliberate to choose the top three finalist who will move onto the final round, where teams will be given some time to edit and polish their final presentation before presenting to the entire panel of judges. 


Meet Our Judges

Nadia Buolos

Freelance Web Designer

Aldo Martin

Panalytics Research Group

Joe Sturgeon

Zillow Group

Miles Fields

New Engen

Jason LaBaw

Bonsai Media Group

Delaney Knight

CBRE / With Love, Delaney

Bill Miller

Entrepreneur / WWU

Michael Van Schepen

Hydrogen Advertising

Venika Kaushal

New Engen

Cheyanne Conrad

 Publicis Groupe